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subject: Outsourcing Trends Around The Globe [print this page]


Business process outsourcing is the most preferred strategy of almost all the rising small or large scale businesses around the world. In order to maintain cost and increase productivity outsourcing is being considered as the answer to all the troubles. In the time of economical crises, outsourcing can act like a bridge over the troubled waters. Due to the continuously increasing competition in the BPO industry, the companies are hiring experts and professionals in different fields and offering services at a very low rate. Hence the productivity of the business is bound to increase when it is in the hands of professionals. Majority of the companies prefer on hiring outsourcing companies in foreign lands which enables lower cost and equal efficiency regarding the work output.

However, there has been a misconception rising lately that outsourcing is only turned towards in case the business requires wide cost cutting. This notion isnt totally true. While cost cutting is one of the major reasons and benefits of offshoring, there are various other benefits of outsourcing. For instance, if you outsource your customer care services to a foreign company, the time zone difference will enable you to have your business and customer care centre running twenty four hours a day, hence leading to customer satisfaction which could be a plus point compared to your competitors, because in the end these smalls things matter a lot in increasing the credibility of your business and deepening the roots in your respective industry.

There is another rising trend in the BPO industry and marketing world, which is Social Media. A number of BPO companies are offering social media networking services to their clients. As the age is named as the era of social media marketing, almost all of the businesses at all levels are turning towards social networking. It is the age of conversation and globalization, and social media is all about communication and discussion. Companies are hiring professionals in the field that quick results can be achieved. Majority of the business owners of the world are of the opinion that the quickest way of getting results and promoting business is social media networking websites. Sites such as Facebook and Twitter are in the limelight on the marketing work these days.

In the beginning outsourcing was limited to a few fields such as data entry and call centers. However, today the industry has expanded to great lengths. Hospitals are outsourcing medical transcriptions while Japan has recently decided to outsource UPS chips to Taiwan. Similarly, now people are outsourcing marketing and human resource department. Many people find virtual assistance as a weak source of communication, however with the continuously increasing technology, this is no more the case. Communication has become so easy and comfortable for everyone that offshoring your business isnt as awkward as you might imagine. One thing is clear; the rising outsourcing trends around the globe have changed things internationally a great deal. These changes might have some drawbacks, but when seen the big picture, they have provided more global benefits.

by: Alexmash




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