subject: Postcard Marketing Can Explode Your Home Business [print this page] Postcard marketing is very effective with home businesses because you do not really need that big of a response to pull a very profitable return.
Did you know that a 1/5 of a 1% response from postcard marketing puts you into profit mode?
Think about this for a second. If you mailed out 2,000 postcards with your program, you could have 99.8% of the people throw them away and you would still pull a profit from mailing them.
This is why postcard marketing is now becoming very popular again as a form of marketing, because It works!
Now another key to postcard marketing is that your message needs to get across with impact so the remember it. For instance, we all receive postcards in the mail everyday but do you remember all of them?
Of course not. This is where you need to stick out above the rest.
Any postcard that is designed for postcard marketing needs to have a visual effect that is remembered. This will keep the thought of the opportunity constantly in the back of a person's mind.
Once you have a postcard that can be remembered, your marketing campaign is virtually guaranteed to be successful.
Printing And Mailing Services
There are a lot of printers online that offer mailing services online for postcard marketing.
For your postcard marketing campaign with our program, you can use any printer that you wish to use.
Many printing services can provide printing on glossy 4x6 postcards with UV coating and also includes mailing services too. All you need to do is provide them with your mailing list.
Your Mailing List
Your mailing list is the key to your success when using postcard marketing. Send out your postcards to a mailing list supplied by a bad provider, and you will not get the results you are looking for.
Choosing the right list provider is very important when using direct mail with postcards, so be certain that you always do research on the list provider you deal with to make sure that they deliver the type of list they are promising you.
Again, do some research to get a good provider and the best service and pricing.
Make sure you get a hot list that will produce the results you are looking for.
Please note that you always want to order your list and have it delivered by email in, Ascii Comma Delimited format as that is what most printers will request when printing your postcards.
Remember that you only need a 1/5th of 1% response from your postcard campaign. That means that 99.8% of the people can turn around and pay no attention to your postcards and you would still have a very profitable return.
On many campaigns that I have personally run with postcards, I have generated a 0.4% return on a weekly basis that put more cash into my account than most people would ever dream of making.
Do not pass up postcard marketing if your budget allows it, it is one of the fastest ways to generate results with our program.
by: Michael Schwartz
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