The new football shirts are the most important part of the soccer uniforms that identify the game. The name of the player and the squad number brings a whole different meaning to the game. The spectators cheering from the crowd among thousands of others the name of their favourite players wear the jersey identifying him, uniquely adds to the pleasure of the sport. The year 2011 soccer jerseys have seen the dawn of new comfortable soccer wear. Earlier jerseys were made of thick cotton that was uncomfortable to wear and it was not good against sweat because it stuck to the body and the sweat made it heavier. 2011 soccer jerseys are lighter compared to the thick cotton ones.
The designs of 2011 soccer jerseys are very colourful too with its mix between dominant colours and stripes, but it was not always so. The modern day football uniforms of Spain soccer jersey, England soccer jersey, Italy soccer jersey etc were not always how they look now. Old soccer jerseys were very simple and plain as normal shirts that did not indulge in any designs or names of sponsors. There was long sleeve soccer jersey and that was very uncomfortable to wear with all the sweat sticking with the body. The development in new football shirts is largely due to increased popularity and also because the game has become more competitive. Not only that the media has brought the whole world closer and soccer has developed into a popular sport that draws many people, the star power of the sport also adds to the appeal of the game.
New football kits are now made of synthetic material, this has enabled the jersey to be lighter. Moreover, when the body sweats it does not stick to the body as the earlier cotton jerseys did. The material change brought about the freedom of experimenting with designs and colours. Since a special dry technology is used to prepare the 2011 soccer jerseys the material does not stick with sweat to the player's body.
2011 soccer jerseys are also at the heart of media and marketing strategies. It helps to generate a healthy fortune for the clubs and also big endorsements from big companies for star players. To generate hype companies also produce special limited edition jerseys like collectible edition. The auctioning of jerseys worn by famous players such as Ronaldhinho, Zidane, Messi, Kaka and others generate a lot of excitement among football lovers specially because these players are idols. Cristiano Ronaldo jersey, Messi jerseys etc are some such jerseys. The supporters also don on national or club soccer team jerseys to show their passion and support for the game. Soccer is not only a game but it is a mark of passion of football lovers around the world.
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