subject: 5 Quick Tips For Franchising Online [print this page] As American companies continue to downsize, replacing mid and low level personnel with computers and outsourcing majority of jobs, most people are looking towards new career options. Judging by the numbers, franchising seems to be the one of the most popular career alternative. According to the data provided by FranchiseekInternational.com, a website offering international franchise and investment opportunities, franchises in Australia contribute 14% of the GDP. Furthermore, in Canada, there is one franchise for every 450 Canadians. These figures include online franchise opportunities as well as its territory based counterparts. Franchising online is can be a convenient way of earning big bucks, if you ensure that the business is competitive in the current market.
5 Points for Evaluating Business for online franchise business
Prior to embarking on an online franchise opportunity it is important to evaluate some aspects of the business. You can even work with your financial and business advisers to make sure that you are moving in the right direction. You must ensure some of the following aspects:
Individual page per territory: Franchise opportunities must feature individual pages for every territory. The contact details can direct back to the central site (or home page) but the territory page must include some localized features and testimonials.
Product market: Evaluation of the market for the product is imperative. It is not sufficient for the product to be popular; you must also ensure that your target market is comfortable making transactions online.
Website ranking: The site rank in a search engine is a good yardstick for measuring the website and product popularity. While searching the product, check how the franchise page shows up. In case it does not get displayed in the first few pages, it means that the online franchising option is not working well.
Home page updates: A static home page will not be attractive to search engines as well as potential customers. Therefore, opting for such a franchise opportunity will not prove lucrative. Select a business that has a substantial network of franchisees and which feels the need to update their website on a regular basis to maintain a thriving business.
Franchisee support system: It is imperative for you to find out whether the business offers full support, in terms of product and technical aid, to all the franchisees. In case, a business does not offer fast and effective resolution of problems, opting for online franchising options with those business houses will be risky.
After ensuring on these points, you can confidently embark on your online franchise business and become a raging success by leveraging on the power of social media tools. To get involved with a franchising online group that offers high ROI, visit www.yonsal.com.
by: Yonsal & Sanoy - online business franchise
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