subject: 5 Information Product Creation Ideas For Your Online Home Business [print this page] If you've been online with your home based business for some time now and you've been promoting other people's products as an affiliate marketer you've probably come to realize by now that the real income is generated by owning your own product.
Many people are intimidated by the idea of creating their own information product mainly because they believe it's more difficult than it really is. The fact of the matter is, it isn't nearly as difficult as you may think.
Keeping this in mind, here are 5 ideas for creating your own information product for your online home based business:
1. Conduct an interview with an Internet marketing expert. This is perhaps the easiest information creation you can produce because all you need to do is record an audio version of your conversation and later have it transcribed into a report. Or you could also video tape the interview to produce an alternative edition of your merchandise.
You can package the audio file and written copy for promotion from your website or you can just advertise the audio version of your interview or the video edition. Most successful online business people will jump at the opportunity to conduct an interview because of the potential for massive exposure on the web as well as the opportunity to advertise their products and website via a link contained in your finished product.
2. If you're into article writing you can combine a series of your editorials into an e-book to sell from your home business web page. E-books remain one of the most popular and in demand items on the web today and can create a lucrative income for your enterprise.
3. Video tape a series of instructional presentations and produce an Internet marketing course. Choose a topic you're comfortable with and knowledgeable about, such as techniques for driving traffic to your home business website, and shoot a series of videos describing various tactics and combine them into an online course which you can promote as a single product or you can advertise each video separately as a series of products.
4. Purchase private label rights to a product and promote it as your own. You can approach Internet marketers who are offering PLR products for sale and simply insert your name as the author and begin advertising your new merchandise from your home business website.
5. Record a series of audios containing your Internet marketing tips and tricks. This could turn into an endless succession of audios with each covering a different Internet marketing topic. You could produce a new edition each month eventually culminating, when combined, in a course or a training program.
You could also apply the same idea to video instead of audio or create an audio and video version of each topic. You could then transcribe each finished product so you have a different media version for each which can be repackaged and sold for a higher price.
As you can see, once you've created your first information product for your home based business the ideas for follow-up merchandise or new creations seem endless and become much easier to produce.
by: Bob Withers
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