subject: International Franchise Opportunities [print this page] Franchise activity has increased dramatically, with international franchise opportunities increasing during the 1980s. Franchised businesses are to be found all over the world, with some popular names including McDonalds and Subway. To be successful with an international franchise, the franchisee must have a considerable knowledge of the regional consumer, local legislation regarding taxes and other financial matters plus experience in retail management. In return, the franchisor will provide a proven system for the business, training and support and more.
For many successful franchisors in the United Kingdom, the next logical step is to expand overseas. Before considering the purchase of a franchise, research the country and region to see if there is a market for your business sector. You will also want to examine the laws covering franchise businesses, as many countries have varying laws. Master franchising is the usual type of international franchise, with the franchisee buying the Master Franchisee Licence from the franchisor. This gives the franchisee the power to sell international franchise opportunities in pre-determined locations. Royalties which are formally agreed are paid to the franchisor.
Although the master franchisee has purchased full rights for his business, he will still rely upon the franchisor for support and training, a proven business model and any other assistance required. The franchisee will then continue to expand the franchise business, therefore profiting the franchisor. Here at Cash Generator we are continually building upon our success in the United Kingdom, with progression overseas being the next step. A suitable candidate will receive unlimited support as well as a proven system to rely on. As this will facilitate a much faster success rate for your business, you will experience much lower start-up costs than a traditional business.
Considerable discussion will be required before the purchase of a Master Franchisee licence to confirm that you will receive assistance as required with language barriers, problems with local laws and any trademark issues. A reputable franchisor will want to ensure that you have sufficient knowledge of the proposed business site to guarantee a demand for the particular merchandise or services provided. The agreement should be agreeable to both parties.
If you are looking to own your own business abroad, international franchise opportunities will offer a solid foundation as you will have all the necessary tools to be successful. The initial investment will be much lower as you will experience success much faster than with a traditional business. As the franchisor will have spent many years discovering what works well and what doesnt, you will have many years of experience included in the business model, saving you years of trial and error.
For anyone with a substantial investment, experience in a sector such as retail or hospitality and management skills, a franchise is a perfect opportunity as the franchisor has done all the hard work in the initial years of the business, providing you with a proven business model to build upon. International franchise opportunities are a natural progression for anyone who has a successful franchise in the United Kingdom.
by: Emma McCann
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