subject: Thirty One 101: A Review for Would-Be Entrepreneurs [print this page] Thirty One 101: A Review for Would-Be Entrepreneurs
Is this opportunity a solid bet? Here's a short review:
What is Thirty One?
The business is actually called Thirty One Gifts, a phrase taken from Proverbs 31. It is a company involved in direct selling but with a twist -- sales are conducted through personal interaction via house parties that the Thirty One consultant hosts.
Thirty One sells a variety of products designed for women, teens and children, ranging from bags to accessories to baskets and stationeries. Thirty One sets itself apart from other MLM businesses by allowing consultants and buyers to personalize the items.
What's different about Thirty One Gifts?
Thirty One Gifts was started by Cindy Monroe, a working mom who longed for unique products sold at small gift boutiques. Her busy lifestyle often made it difficult to find gifts and items that she could use or give away. This prompted her to start Thirty One Gifts.
What makes Thirty One different is the driving force behind it: it is a business designed for women by a woman. As such, there is a thoughtful science to the way the products are designed. It also focuses on providing women an affordable means to start their own business. A starter kit costs just $99 but allows the consultant to sell over $250 worth of items. Commission is pegged at 25% for beginners and increases from there as the consultant is promoted.
Unlike the schemes that have sullied the MLM industry and turned people away from the business, Thirty One consultants earn mainly through direct sales and commissions from sales generated by downlines. As a result, the more they sell, the more they earn. As consultants move up the ranks, they also earn rewards and other incentives.
The setup is simple and consultants have easy access to the products and marketing support. For anyone looking for an affordable business to start that involves direct selling, Thirty One is a promising venture with plenty of potential for growth.
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