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subject: Is Online Bingo Pushing The Social Media Envelope Too Far? [print this page]


Is Online Bingo Pushing The Social Media Envelope Too Far?

Is Online Bingo Pushing The Social Media Envelope Too Far?

There has been a recent push into the social media arena by many of the top UK bingo sites. One new site - Gossip Bingo - built their entire theme around the social aspect of the game, and industry leading software supplier Virtue Fusion should incorporated "virtual gifts" in the functionality of sites predicated upon their platform. Bingo site operators are keen to avoid the sense of isolation as players now are able to play bingo from their own homes, and social media appears to be the prominent solution towards this end.

JackpotJoy Bingo - among the most popular bingo destinations online today - sought to leverage social media with a strong presence on Facebook. However, despite its widespread popularity in the UK, bingo is still gambling. Many still view gambling as immoral, and large sites like Facebook are highly sensitive when it comes to potentially offending their large mass of users. Consequently, Facebook decided that the gambling oriented content on JackpotJoy's page was just too much, and JackpotJoy ended up being banished from Facebook. Surely, many other site operators with active Facebook campaigns are closely watching this development.

Despite their banning from Facebook, JackpotJoy will surely remain one of the most visited bingo sites in the UK. Bingo bonus like a 200% initial deposit match bonus obviously help drive traffic to the site, and their free bingo games round out the package on the site. You might not be able to find them on Facebook now, but you'll still find a huge variety of bingo games on their site.




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