subject: The Importance Of Regular Updates In Your Seo Strategy [print this page] If you are a website owner, you have probably heard that you need to make regular updates to your website. It is actually very important to keep your website filled with brand new content that is informative to your visitors. When you update your site regularly with new content, you are going to perform better in the search engine rankings. The search engine Google favors fresh content and will visit your site more often if it knows that you keep your site updated. If the search engines visit your site time after time and no new content has been added or updated, you are going to see a decrease in the number of times per month your site is getting indexed.
When thinking about updating your website, you need to think of the ways that you can update your current content as well as fresh new content that you could add. If you cannot think of new content ideas, below are some helpful suggestions:
News Section You can add a section to your website to list all of the latest additions that have been made to your website. This can be something that you update regularly as well.
Events Section Depending on the type of website you have, you can list different events that are happening related to the subject of your site. This is also something you will update regularly.
Blog A blog is a great addition to any website. With a blog you can share your expertise in the topic of your website and create a reputation for yourself as an expert in that field. Search engines favor blogs too!
New Products Section If you sell products on your website, you can create a section on your site to show your visitors the new products that have recently been added. If you are always adding new products, this section will be a part of your site that is updated regularly as well.
Testimonials When people purchase products online, they love to read testimonials from other happy customers. If you have received testimonials from your customers, create a section to share them. When you receive testimonials in the future, add them to this section that you have created.
These are just five different ways you can add content to make sure that you update regularly to get you started. There are plenty of other ways you can update your website if you use your imagination. As long as you are updating your content on a regular basis, you are supplying the search engines with new pages to index. You will see the results from your work from the increase of traffic you will start receiving.
by: Phillip Stone
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