subject: Does My Business Need A Twitter Account? [print this page] Unless you are living in a cave, you have surely heard about Twitter. This social networking site is really making headway in the way that we communicate. The Internet has changed communication and Twitter is just one example. Twitter is one of the top social networking sites out there. Does your business need Twitter? Is it worth taking the time to create an account and establish a following?
Deciding if you will use Twitter for your business, depends largely on your situation. The type of business that you run largely dictates if social networking is important. Not all businesses need Twitter, but some can really benefit from this site. Think about your business. Do you think social networking could be a tool to help you grow?
Many clients find companies to work with online. Twitter is simply another way to reach these clients. However, it isn't the only way to use the Internet to find clients. There are other social networking sites to consider as well as the simple possibility of just having a website. If you have a small company, you might not have the time needed to start and maintain a Twitter account. One person can only do so much, and you may have more important priorities that you need to take care of.
You alone can determine your businesses need for various web 2.0 tools. Whether or not you use social networking will depend on your product, your clients and how much time you have. If you simply make an effort to use social networking sites, but don't have the time to properly maintain them, you won't see any of the benefits. Don't waste your time unless you can really make these sites work to your full advantage.
As an entrepreneur, you face a multitude of decisions each day. Whether or not to use social networking sites like Twitter is just one of them. You must also select China manufacturers, manage your company and find great employees. Remember if you are low on time, you might want to just choose one social networking site rather than focusing your efforts on the many out there.
Does My Business Need A Twitter Account?
By: Darren Hamels
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