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subject: Our Insurance Agency Lead Generation Is Morphing From Outbound To Inbound – We Eat Our Own Dog Food? [print this page]


Our Insurance Agency Lead Generation Is Morphing From Outbound To Inbound – We Eat Our Own Dog Food?

These are the same activities we do for our insurance agency clients, and other b2b centric businesses. Our activities range from insurance agency web marketing, to law firm SEO, to B2B website design, to high tech eMarketing and web seminar marketing. Thus the old adage, "we eat our own dog food". We take our own best practices, including our 75 step checklist for a successful eMarketing and Web Seminar campaign, and apply it to our own initiatives and, simultaneously, on behalf of our client initiatives. Perhaps a better frame of reference might be to call this methodology and resulting paradigm shift a "win-win". Even though we're dog lovers, "we eat our own dog food" creates a bad marketing visual!

Our Insurance Agency Lead Generation Is Morphing From Outbound To Inbound We Eat Our Own Dog Food?

By: alan blume




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