subject: Simple Layout For Business Websites [print this page] The search engines do not care about the designs of the website, whereas people look for design only. Search engines do not index a website for its great layout, but it looks for its content. People do not remember a website that has nothing distinctive about it, no visual impact and nothing interesting. Any serious online business person making his mind for designing a website that sends the right message to the users should know some techniques not to use before designing a website for themselves.
Many website design companies promise to deliver website in accordance to the web standards, good usability and search engine friendly too. And this is how a website should be, simply a professional company knows how a website can increase revenue, reduce expenses and bring more customers. A professional website designing company plans a design after understanding the corporate values of the business and keeping in mind the target audience and respecting the brand image also.
There are many elements of web design which ruin a business website. There are some bad and ugly practices carried out in designing a website, they badly affect the reputation and image of the company. In worst cases the designers use flash instead of text, it gives no results to the business, rather it increases the size of the page and also it is not search engine friendly too. As flash is good for music sites, and movie sites, it gives cool impression to the users. Business websites need to convey many other messages like reliability, customer support, sophistication, experience and many more.
Flash is exceptionally bad for designing in the website, as most of the creations are simply annoying, useless and users just dont like them. Flash pages convey mixed messages because some of the designers forget to add skip button and if they do so then the skip button indicates that the content on the page is unimportant. Other bad practice used by the designers is using small text on the pages, it annoys the user and after which they can switch over to your competitors also. Using too many images and flashy buttons irritates the visitors and force them to leave your site.
It takes a standard and classic design, with easy navigation and plain text on the white background. Simple websites are generally well- designed, elegant and bring other important benefits like it loads faster than other sites, easy navigation and quicker to design as well.
by: vibe
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