subject: Online Coupons - The Benefits Of Online Shopping [print this page] Online coupons offer online shoppers with the benefits of getting lucrative deals. The Internet has added a whole new generation of shoppers who have the pleasure of shopping for their chosen product according to their convenience and that too at price discounts that could not be imagined even a decade back. E-commerce and online shopping portals are a safe and secure way of buying a product and hence there has been a phenomenal growth in the number of online shopping websites.
The websites jostling for space on the Internet are also vying for the customer's attention. If a customer is not satisfied with a portal he/she is free to visit another one and there is no guarantee that a customer will come back for more as another portal may come up with lucrative deals. Therefore, online coupons have emerged as an important tool that online shopping centres use to keep a customer happy and ensure some amount of customer loyalty.
Online coupons are basically discounts offered and can be redeemed during shopping. The shopping coupons are generally offered if a customer has bought a product of some stipulated value or during festive seasons and for special occasions. Redeeming online coupon is quite easy - all that one has to do is mention the unique code provided in the coupon during check out and he gets the benefit as promised. The promotions may be in the form of cash discounts or discounts during subsequent purchases or a free gift voucher that can be redeemed within a specified time frame. The shopping tips may also offer some nice gifts as a token of appreciation for the patronage.
Nowadays many major retail outlets have online presence also and most of them offer discounts that can be redeemed either offline or online without any hassles. The idea is to capture the imagination of a shopper and make him choose their products whenever he is willing to part with his hard earned money.
There are many websites that offer games and competitions and discounts are offered to people who win these games and competitions. These tips are often actually sponsored by a third party online shopping portal or another product manufacturer. In this way, the gaming website gets a large number of footfalls and at the same time the sponsors of the deals get an opportunity to lure online customers to buy their products and services.
Several new entrants in the online market find that it is difficult to bring customers onto their websites as most of the established online players have been firmly entrenched in business enjoying a fair amount of customer loyalty. In such situations, the new entrant often offers promotional codes and shopping coupons via emails and flyers so that there is awareness amongst the customers. This initial awareness would bring some more customers who would be lured in by the online savings offered to them.
by: Davies Clarke
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