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Appliances To The Countryside Behind The First Report Card

home appliances to the countryside publish the first detailed sales statistics, refrigerator be the last welcome products, accounting for half of all product sales over category, while the water heater, microwave ovens and other appliances are poor sales. In addition, sales statistics from the business point of view, big brand fully shown, sales of small and medium enterprises can not match.

HC Home Network News Recently, the Ministry of Commerce announced Appliances to the countryside First detailed sales statistics, published data on six categories, there are all kinds of products sub-business sales, with product sales volume, it is still business situation of total sales statistics, disaggregated, extremely detailed, indeed, under appliances Township has been implemented to produce the first detailed report card.

Such a detailed form, it is easy for the writer to think of college entrance examination organized by the school before the year previous diagnostic tests big top, a good test difference test, open a list published results at a glance. In the home appliances to the countryside of this nation, "exam", the also have good business performance, but also poor performance of the business, even achieved nothing, some enterprises in the tender notice can see, it can be sales statistics in the missing figure.

Home appliances to the countryside behind the first report card
Appliances To The Countryside Behind The First Report Card


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Sales of small and large businesses are not balanced

Basic statistics such law can touch, whether it is sub-product class rank, or overall sales ranking companies, big brands are always leading the way shake, as this examination of the "Excellence" in the beginning of the author participate HC Network Dealers and household electrical appliance enterprises organized "Hands" campaign, had repeatedly heard many dealers from different parts of the country a friend mentioned that home appliances to the countryside "is the best-selling Haier." Sure enough, the Haier brand name ranked Refrigerator , Washing machine, water heater sales in the first place, Qingdao Haier Co., Ltd. has become the first manufacturer sales and sales business.

Meiling refrigerator market, said Minister Liu Xiangyang, "home appliances to the countryside" on the driving role of big business is great, if not bringing home appliances, many home appliance business this year would not be so good-looking statements. States issued a series of policies to promote household appliances market, large enterprises to seize this "muffled fortunes of opportunity", the way sales gains across the board, Xiang-Yang Liu, this year's sales of refrigerators enterprises will be under half of household appliances by Rural sell. Benefit from the stimulating effect of home appliances to the countryside, Meiling refrigerator first half of 2009 sales grew 30%, to several months in advance of the annual target.

Those who go to the countryside on the road of "poor health" mean?

Anhui Promail U.S. Electric Co., Ltd. is a successful home appliances to the countryside of the small and medium enterprises earlier one, the sales rank, Promail U.S. sales came in at the end of several of the refrigerator category, company executives admitted that their sales were not very good mainly due to successful regional The dealers seem to lack the enthusiasm of home appliances to the countryside, the United States winning the region, including Jiangsu and Zhejiang Puda, Yunnan, Henan, the responsible person, I feel more clear that Jiangsu and Zhejiang area management agency on whether dealers feel the countryside Products does not matter, the promotion of enterprises in this area have encountered difficulty.

In addition, the official also admitted that relatively large enterprises, SMEs, home appliances to the countryside to work on energy is not large enterprises organizations adequate channels of the network organization promoting limited due to a wider range of difficult to conduct, which limit the sale of SME.
Appliances To The Countryside Behind The First Report Card


Countryside uneven product category sales

Only difference there is a good business sales divided in different categories of product sales go to the countryside there are in heaven and earth, respectively, the refrigerator has become an absolute winner, followed by TV And washing machines, and mobile phones, computers, microwave oven, induction cooker, water heater, and even solar water heaters, these categories are not very optimistic about the sales of products.

Appliances To The Countryside Behind The First Report Card

By: tianli




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