subject: Fly shoes are hot this summer [print this page] For the summer of 2010, a young British company seems to be in the spotlight as the provider of choice for high fashion footwear for men and women. Fly London has been in the shoe making business for a decade and a half now. It was established in London in 1994, and though that may not be very old as far as high end shoe making companies go, Fly has established an enviable reputation for itself in this relatively short period in fashion years. The team of highly talented designers that Fly has built up over the last decade and a half have gotten recognition in the fashion circles for their collections every season.
This year is no different and the Spring Summer 2010 collection from the team at Fly shoes has already gotten rave reviews from industry watchers and fashion critics alike during early previews. Now that the collection is hitting the stores, consumers are reacting to it with equal zest and the footwear for both sexes is selling out as fast as they can be restocked.
A lot of this buzz stems from Fly London Shoes' design philosophy that it has stayed true to since the day it was established. Fly London's approach to shoes has been to combine cutting edge high fashion footwear with traditional British expertise in highly skilled shoe making and leather work. The result is a shoe that would not be out of place on the high streets or catwalks of London, Paris or New York. This, along with a tendency to make designs that are more timeless and classic than trendy, results in shoes that tend not to look dated once the fashion season ends. Shoes that are for keeps for shoe lovers. The fact that they are beautifully made out of high quality materials and stand up well to wear and tear makes them even more valuable.
This goes a long way towards explaining the reason that as has often happened before, Fly Shoes is having trouble keeping up with the demand for its collection this year. The buyers snap up its products as soon as they arrive in high street stores and retailers around the fashion capitals of the world.
Fly shoes are hot this summer
By: anna
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