subject: List Building- 5 Reasons Why It's Important To Build A List For Easy Ways To Make Money Online [print this page] You may have heard someone mention it is a good idea to build a list. But you may not realize just how important it is to build a list. Or, you may feel a bit daunted at the prospect of list building and communicating with your list on a regular basis.
But it doesn't have to be difficult at all to build a list and communicate to your subscribers on a regular basis.
Here are 5 reasons to encourage you to build a list to make money online...
Reason 1 You are probably driving traffic straight to your website or blog. Most people won't buy from you on the first visit. In fact, a typical conversion rate (buyers per 100 visits) is 2%. That means that 98 out of every 100 people to your site is leaving without buying anything. That's a lot of wasted traffic.
Market testing says it takes around 7 exposures for someone to buy from you. Imagine trying to get someone to buy from you on the first visit knowing this as well!
A list helps you solve both these problems by getting a higher conversion rate by giving something away for free to get someone to join your list. And by being able to follow up with them as many times as you need for free to get the sale.
Reason 2 You can automate the process of following up with 1000s of people on your list quite easily with an autoresponder. Imagine trying to follow up with all the people you have on your list by phone or sending emails manually. It would take forever.
If you have an autoresponder set up, you can keep in regular touch with people on your list easily and you can automate the whole follow up process. Even if you have 100,000 people on your list.
Reason 3 You are actually building a real asset for your online business. This is something even the biggest changes at Google can't touch. Since you know your potential customers by name and they are safely in your database. So, even if your traffic topped tomorrow (which can happen) you know that it won't affect your business too much.
Reason 4 Once you build your list, you can email it whenever you want for free. You can recommend your products or services at any time for free. This means you don't have to worry about putting the time and effort into a traffic generation campaign or worry about high advertising costs.
Reason 5 You can build a much closer relationship with your customers by email. You can build a rapport and trust and show that you are someone that knows what they are talking about. This is the best way to increase sales. Since people are more likely to buy from someone they trust.
by: J Pal
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