subject: How to Get rabid buyers that will Remain Loyal to You forever! [print this page] By now, you should have a list of a few general topic areas that can get you started on defining your niche market. But how do you narrow these down?
Right at your fingertips you've got the best market research tools ever invented the search engines!
Think about what you do when you're looking for information. You go to Google or Yahoo and enter a few words that describe what you're looking for. Those are called "keywords." For instance, you enter "fix golf swing," click Enter, and then the search engine gives you a list of relevant results. Now here's where the market research comes in
Every single time someone does a search, the search engine records the keywords they used. And all that data is available to you if you know where to look for it!
You can find out what people are searching for and how often what words they're using and the results they're getting. In other words you can find "groups of people searching the Internet for solutions to their problems." And with some further research, you can find problems that are "not getting many relevant results."
Bingo! Niche market.
Final Note
Discovering how to build your Internet business can be a lot of fun so don't give up! You will learn a lot about yourself, your interests as well as the people who surf the web (your target audience).
The work you are going to start with is geared toward crafting the solid business foundation. You will perform research, and make decisions that will affect everything you do from now on.
I wrote this article to convince you of two things:
1. That finding your niche market should be a vital component to your business model in order foryou to start a successful and profitable Internetbusiness, and
2. That you should start by doing the research necessary in order to find a profitable niche market not just because it's the right thing to do, but because you'll MAKE MORE MONEY in your business.
