subject: TradeStation Group, Inc. (NASDAQ: TRAD) Lower Fees For Small and Mid-Sized Hedge Funds [print this page] TradeStation Group, IncTradeStation Group, Inc. (NASDAQ: TRAD) is a trading technology company which operates through two operating subsidiaries: TradeStation Securities, Inc. (TradeStation Securities), which is an online broker-dealer and futures commission merchant, and TradeStation Technologies, Inc. (TradeStation Technologies), which is a trading technology company.
The Company's third subsidiary, TradeStation Europe Limited, holds what is known as a Passport to introduce brokerage accounts for residents of countries within the European Economic Area. The company's core product and service, which is offered by TradeStation Securities, is TradeStation, an electronic trading platform that enables traders to test and automate rule-based trading strategies, both with technical and fundamental disciplines, across multiple asset classes, namely, equities, equity and index options, electronic futures markets and foreign currencies (forex).
Today, Salomon Sredni, CEO of TradeStation Group has explicitly stated the company's strategy is to focus on the small and mid-size hedge funds whose prime brokerage services have become increasingly unaffordable from the large firms. The big news from TradeStation is not about the announcement of the strategy so much as the appointment of Mr. Robert Sackett as the Senior Managing Director and co-head of the division.
The hiring of Mr. Sackett was likely times with the announcement of the company's strategy to focus on providing affordable brokerage services to small and mid-size hedge funds.
Shareholders can expect Mr. Sackett to play a significant lead role in exhilarating the business strategy of the company and integrate the new strategies with existing management strategies. Mr. Sackett's experience as Managing Director at Citigroup Global Markets Inc. will bring new experience to the table for the launch of its securities lending services in the first quarter of 2011.
The growth of the company since its launch in 1991 has been absolutely phenomenal since the company has a strong profile as a unique within the active trader market. The competency level over the years within the company to deliver intuitive, feature rich trading platforms and content reflects the efficiency of the services TradeStation provides.
With the company's proprietary complete intelligent direct-access trading platform, expect TradeStation to continue revolutionizing the online trading for institutional, professional and serious individual traders now and going forward.
