subject: A Review On An Online Proposal Writer [print this page] A business proposal is an offer letter used for initiating the business of an organization among the clients or customers. A marketer can offer and solve customers problems with various business solutions. An entrepreneur can offer the products and services as a form of business solutions. In this way, you can persuade a customer or a client to look into your offer and end up in purchasing the products or hiring the services of an enterprise.
There are several points to consider while creating an impressive as well as professional offer letter. Comprehensive and credible proposals contain various elements such as Introduction, Company Profile, details of the offer or a contract, cost, requirements, terms and conditions and other such significant sections. The Introduction is a kind of Executive Summary that encapsulates the main idea of wiring an offer letter. This section is very important as a reader need not to brood over the main purpose of writing an offer letter. Mention clearly the reason and highlight the same of preparing a proposal. You can also mention the budget that your contract, agreement or offer requires. Do not highlight the word budget or expenditure and not even cost as these words lay more stress on the financial cost to a reader. You can use words like investment and highlight these words so that it appears to be a profitable investment to a reader if he spends some money out of it.
There are two main types of proposals: solicited and unsolicited offer letter. Keep in mind the nature of offer letter that you intend to write. If you are writing an unsolicited one, then the challenge lies in capturing and holding a readers attention. Study and understand the prospective customers requirements and offer your proposal as a solution to the customers. Do not forget to mention the company profile for reliability and credibility. You can also mention about the terms and conditions so that there would be no confusion towards the end.
by: Lara Hopkins
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