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subject: Buying Jewelry During The Festive Season [print this page]


Gold and diamond jewelry sales see a boom during the festive season.

People like to buy jewelry during this time for themselves as well as for their loved ones. Gold and diamond jewelry not only are the ultimate beauty enhancers but are a sound investment option too. With gold prices reaching new peaks everyday investing right now is a good idea.

In some countries like India festivals like Diwali and Dussera are considered auspicious times to buy gold. In most countries the great value given to gold and diamond may be due to the traditional knowledge of the medicinal values of this precious metal.

Antique jewelry in the patterns of the Victorian, Georgian and Art Deco era are also very popular with consumers these days. The intricate floral motifs and designs based on natural designs like birds and butterflies have their own vintage appeal. Gold and diamond bracelets, lockets, brooches made of precious stones like amethyst, topaz and sapphire are a prized buy.

Contemporary jewelry designers too have made their mark by producing bold, clean and elegant designs. Designer rings, bracelets in gold and diamond are not only extremely beautiful visually; you also get a full assurance of the quality of the gold and diamond used. In case of bracelets, diamond and precious stones may be held together by gold links or the bracelets may be made of gold and diamond exclusively. Different patterns and designs are available for the buyers to choose from. These designs may be floral, inspired by antique and vintage jewelry or may be modernistic.

Cameos are relief etching patterns that often show a protruded image which is in contrasting colors with the background. This cameo pattern of jewelry design is antique but still very much in demand due to its eye catching and extremely beautiful relief patterns. Canary diamonds which are yellow colored precious diamonds are often used in these cameo designs. Cameo canary diamond rings bracelets are indeed very precious pieces of jewelry.

Cameo jewelry was initially used with shell as the raw material and in earlier eras women used to sport cameo lockets, brooches and rings. The initial designs comprised of images of women, nature, historical happenings etc. but now there are innumerable designs which cater to all types of taste.

While buying jewelry like gold diamond bracelets and rings you should check two things. Firstly the fit and the pattern, that is whether the piece of jewelry bought by you fits you properly and whether the design suits your style. You must take your time with this. Secondly, buying jewelry with a reputed jeweler is a must as only then can you rest assured about the quality of the stones and metals used. Always insist on receiving the quality certificates from the jeweler. In case of gold the karats denote the degree of purity of the gold and in case of diamond the cut, color, clarity and carat weight are the 4 C's that one must keep in mind. With the increasing prices of jewelry one must be cautious about getting the full value for money and taking precautions against getting duped.

by: rogersjewelry




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