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subject: Significance Of Knowledge Based Translation In Global Communication [print this page]


Globalization of the business environment and technological innovation has made the world a more intelligent community.This has helped to create a multicultural and multilingual environment in every organization. With language being an important instrument for transcending multicultural barriers and borders, effective communication is crucial for generating positive publicity for your organization.

An organization needs to be prepared to effectively handle challenges in order to make an entrance into the global market and close a successful deal.

Consumers are much more confident and secure when making decisions based on information that is provided in their own language. They also want to know that the provider of the information can be trusted. A good way for organizations to build that trust with their consumers is by speaking to them in their own language. Many global organizations are aware of the requirements and challenges that the process of localization brings. There is a needfor smooth work flow components which can be easily and seamlessly integrated into the system to accelerate global communication. Such levels of integration require competenttranslation toolsthat facilitate automatic translation in a multilingual environment.

Challenges that a company can face

It is very important to develop multilingual content to strike a rapport with the global customers. Although everybusiness will address multiple customers in a user-friendly language, there can be certain challenges that any organization may face.Companies may not have the infrastructure to support the localization process, nor the required funds to translate the amount of content they want. The time taken to translate is a challenge for many companies who are trying to get the products quickly into global markets at the same time. Furthermore, it can be expensive to translate large amounts of content on the web, in technical user guides and documents.

What can be done to produce high-quality multilingual content more cost-effectively?

Translation management systems help large organizations use technology to improve the process and handling of large amounts of content. Knowledge-based translation is one such extension of these technologies. This process combines the use of these technologies, as well as automated translation and human translators, to provide high-quality, publishable content for global customers. In many cases, translation memory is used to ensure that trusted translations that have already been approved can then be recycled, eliminating extra work for human translators.

With more countries and their consumers having access to technology there is a lot more pressure on companies to communicate in many languages. Choosing a viabletranslation technologysolution can help companies provide information to their customers faster and in a cost-effective manner while maintaining the high quality expected by consumers.

by: Gladeyas




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