subject: Online Shopping, A Change Worth Noticing [print this page] There was a time when somebody mentioned a shop, the classic definition of a building where goods and services are sold popped in everyone's minds. However, in today's era, the word 'shop' has a whole new meaning.
Now when someone uses that word, instantly the thought of online shopping crosses everyone's minds. There was a time when there were the only a few online shopping websites from where a small group of people shopped from. But now, with the increase in social networking tools and their usage, a large of people have developed websites and pages on social networking websites to sell their products.
The concept of shopping has completely altered. Now almost every other thing is being sold online, with various options and alternatives for payment. In fact many of the online stores provide free delivery. Now all one has to do is make an account on the website, add the selected items to their cart, select a mode of payment and voila!
Online shopping does not only save time but also saves a lot of energy and fuel. Furthermore, it has been observed that when one goes for shopping to a store, a person gets attracted to a lot of things and ends up buying more than they planned to. However, while shopping online, a person stays focused on what they have to buy and do not over-spend. These days even super-markets also have services through which grocery items can be ordered online and be delivered at people's doorsteps.
It has been observed that many times when one goes to a store to buy something, they usually do not have the entire collection of products available. But all products are now advertised through online magazines and catalogs showcasing all the products. Infinite products and services are just a click away. The best advantage is that on an online store there are no salespeople to pressurize and coax the customers into buying the product. One does not even have to feel awkward about walking into a store, spending time to pick and choose and walking out if it does not fit in one's budget. Now, thanks to online stores, one can at least browse through the expensive products and services even if they are outside one's budget without salespeople prying around.
Furthermore, online stores provide detailed information about the products and services. There are separate sections for customer reviews and feedback, which are helpful for deciding and choosing the best bargain. Online shopping allows people to buy from all over the world without having to depend on local retailers. In addition to this, many online stores have real-time chat features on which customers can seek help and support whenever they want. Online advertising has also made a place in today's market and is taken very seriously by marketing managers and analysts.
Technology has given a myriad of meanings to the four-lettered word shop. It is a result of broadened horizons and perspectives that now a shop is not just a building but an arena with limitless options and possibilities.
by: Kurt Ross
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