subject: Shopping Cart System: Essential Features [print this page] All successful businesses begin with one good idea. However, a good idea does not guarantee success, particularly, if you are contemplating a venture into the e-commerce industry. Success in the online world entails a lot of hard work, constant monitoring of your online portal and an unwavering focus to reach your goals. To help you manage your online business, you need a suitable shopping cart system which organizes and streamlines your online trade activity.
Shopping cart software
An effective and efficient shopping cart software must be user-friendly with easy navigational tools. Shopping cart applications help you create and develop your online shopping store. Start by compiling a basic catalog of your products and then, choose which applications you want to appear on your website. Once you have a product list and some preset applications, you can utilize the various promotional tools made accessible to you, courtesy of the system provider. If you are unsure of the types of applications your website needs, the following are three basic features that you should consider: variants, stock inventory, and SSL encryption security.
1) Variants:
An important feature to include in your shopping cart system is the ability to accommodate variants (e.g.: different colors and sizes). This is for the convenience of your customers so that they do not have to reselect an item each time they want to see a different size or color combo. With the variant option, you are looking at greater flexibility and better navigation within your website.
2) Stock inventory:
You can choose the option to supervise and monitor your own inventory. This shopping cart system feature allows you to manage your stock and to keep track of customer choices and preferences including individual variants. More importantly, with regular tracking and stock checks, you will be able to avoid order and delivery errors such as not having the specific variation of the product the customer has selected and delivery delays.
3) Security - SSL encryption:
Shopping cart systems utilize payment processors such as PayPal and Moneybookers which handle the monetary transactions for your website. You must ensure your online store possesses file encryption security. This ensures your customers' details are protected when they key in their credit card details or make online payments. Some shopping cart systems include encryption security in their packages, other systems may charge you extra for this feature. Either way, security is an important component for a website and all e-commerce businesses that conduct transactions online must properly enforce customer confidentiality.
by: thonsom
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