subject: How to structure your campaign online with Google Adwords [print this page] How to structure your campaign online with Google Adwords
The internet campaign
If you structure your campaign hurt the Internet, you "run"!
When you open a new account, Google gives you the possibility to create 25 campaigns and 100 groups of Internet ad campaign by internet. What are the limitations of Google to create an account?
Throughout your expenses in Adwords, your limits are less strict and you can create more Internet campaigns.
It must include a main keyword per ad group (the name of the internet campaign) in Internet marketing you have ad groups (5, 10, 15 or 20) and in these you have keywords (between 10 and 50, no more fear of being penalized by Google). It is preferable not to introduce more than 40 keywords that are very close to each other.
An example of internet marketing
We will take the keyword: weight loss and the ad group: lose weight.
-The name of the internet campaign is "weight loss" in the search network.
- In this online campaign, you have ad groups that have a specific theme: "slim / slim / abs / diet / lose ..." (These are words that users can search)
Do not put more than 30 sub-keywords per ad group.
- In each ad group, there are specific keywords. For this, use the generator keywords from Google. Put about 30 keywords in each ad group: "lose weight fast, lose weight quickly, lose weight easily, lose weight work ..."
"We must include typos" maigrire ..."
-Do the same for all themes.
In this article we have updated how to structure an Internet campaign with Google Adwords.
Feel free to draw inspiration from a given country to create your own Internet campaign.
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