subject: Private Quarters Online Review - Who Can Succeed with Private Quarters? [print this page] Private Quarters Online Review - Who Can Succeed with Private Quarters?
The History of Private Quarters
In 2004, two entrepreneurs started a business. The goal was to continue a family tradition. Jeff Stroud's father once owned a quality textile business, and when Stroud took it over, the industry took a hit. Business wasn't great, and Stroud began looking for another way to improve sales and encourage entrepreneurship of others. He partnered with Wayne Sleness, and Private Quarters was born.
It all began in California, in a very small warehouse where a group of regional distributors would go, keep their inventory, and deliver it to buyers in the area. Eventually, though, it grew into a huge array of home wares and accessories, even branching into clothing such as robes and towels. The products are only available through representatives, so there's no competition with the exact same product in department stores.
A serious question that many network marketers have when analyzing this opportunity is one of consumer psychology.
The Issues with Textiles
In the textile business, purchases are very tactile. They're based on feel, not just the look of a product. This is especially true with things like bed linens, one of Private Quarters' biggest sales points. Everyone knows what a set of queen sized sheets look like. And we can all imagine the color. But the feel is a completely different sense altogether. Even if you read that linens are the highest quality Egyptian cotton, it doesn't mean much until your fingers touch the fabric.
This creates a huge problem for network marketers who are looking to scale their businesses. In today's internet age, scalability relies completely on the internet. At home parties just won't cut it. While your potential customers will get to see and touch the products, it's nearly impossible to scale a business into thousands of people through hosting events in your neighborhood.
So what's a network marketer to do?
Selling Private Quarters Online
The truth is that a lot of people do actually sell massive quantities of Private Quarters products online. And they also successfully create downlines of hundreds and thousands of people. So the proof is there: it is possible.
A big part of drawing traffic is word of mouth, via the internet. Social media is a great tool for this. If a picture or a post on Private Quarters "goes viral" to to speak, trust will be build up with the brand through references and comments.
It's important to learn how to set your business up on the web so that these types of scenarios and opportunities can be created. Luckily, these are skills that anyone can learn and apply to their network marketing business.
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