subject: Technological Advancements Enable the Best Travel Agents in India to Excel [print this page] Technological Advancements Enable the Best Travel Agents in India to Excel
In a time where information technology has touched everyone down to the smallest detail of their life, travel has not been left out. And in a country like India, which is considered to be the intellectual capital and the hub of all IT activity, this is the greatest example of how the travel industry, and tour operators in particular, have leveraged the many boons that IT has to offer. The best travel agents in India today have shaken off the air of complacency and have begun to look for ways in which they can do what is within their reach to make comfortable and affordable travel available.
The use of the internet and other state of the art software has enabled travel agents in India to give their best, and provide timely, relevant solutions to travellers from all parts of the globe. In today's age of customisation and client delight, there is no room to be just good. The cut throat market today has room only for the superlative. Clients are better informed, and want much more for the price they pay. This is why it is important that all travel agents are aware, informed and connected to be able to deliver optimally.
There are several ways in which IT has touched and moulded the travel industry. Improved Value For Money: The travel industry defies the adage that there is no such thing as a free lunch. The travel industry is flooded with promotions and improved offerings to lure more customers. Tour operators have access to the latest offerings of associates, service providers and also for new prospects that open up. To be able to discover and make breakthroughs, and also to establish contact with service providers and close sales, the role of IT is key. Networking: All travel agents need to be able to network with various service providers that exist in the market.
These include airlines, hotels and even transport companies. To be able to integrate seemingly different entities into one seamless travel experience requires constant communication, co-ordination and updating. Perfect Pricing: In an economy where customers are willing to pay a price but want everything that is possible within it, there is a very high sensitivity to price existing. In India, travel agents know this all too well. This is why they strive to get you the best deals that are available in the market, with as many freebies thrown in. This could mean an additional night at no extra charge, a complimentary upgrade or even free meals. These are hard bargains to strike, but go a long way in cementing a lasting, lucrative relationship with customers.
The importance of IT is also important in helping travel agents in India stay in touch with their clients to communicate with them regularly. This allows them to update them on travel schedules, run through last minute details, and also respond to any changes that might need to be made in the eleventh hour. It is also of great help in bailing out the client when in the face of an untoward situation.
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