subject: Landing Page Design Is Not Formulaic Part 4 [print this page] As a smart SEO expert, you need to understand that images play an important role in building a compelling landing page for your website. If you know about the designing of a landing page, then you must know that pictures or images will always strengthen your search engine marketing because a human picture can convey emotions brilliantly. Whenever you plan to place a photo in your landing page, then you need to take care that you do not place it blindly because by doing so you can put your conversions at risk. You must keep in mind that designing landing page is not a formula, instead it is all about showing your creativity through various images. Your decision of choosing usability consultancy services can help you successfully launch search engine marketing campaign.
You must understand that eyes are the most sensitive part of human body and usually catch the things at a glance. You can optimize your search engine marketing campaign by using the latest image processing programs and eye-tracking technology. If you are looking for better conversion through your search engine optimization plan, then you must use new techniques and technology in your SEO plan. Through eye-tracking technology, you can easily figure out what your users are actually looking at a first glance. When you know what your audience want, you can easily design your landing page accordingly for better search engine marketing results. You can choose the best usability consultancy to out your SEO plan in action by designing a compelling landing page.
When you use eye-tracking technique, you get to know that how your users react when they look at certain things through your landing page. You can create a persuasive landing page, when you know whether your users are happy, confused or productive. Your search engine marketing will never suffer if you have compelling landing page in your website. You must understand your users because there are times when users look at the pictures just because they are interesting and other reason can be the text used y you which is not easy to comprehend. When your users do not understand the text in your landing page, then this affects your search engine optimization operations.
You have to take care of the thing that if your user concentrates on the pictures, then that does not always lead to the conversion through your landing page. The use of images in your SEO plan can be great for your website but if your landing page does not attract large number of users, then your search engine marketing efforts will go waste.
by: Nimit Shah 01
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