subject: A Lesson For Entrepreneurs : 8 Reasons Why We Are So Obsessed With Celebrities [print this page] 80% the big decisions we make in our lives are driven by emotion. Only 20% are rational. We often make a decision with our heart and then try to justify it with our heads. The fact that celebrities make us laugh, cry, scream and shout associates them with many of the same emotions that decide our big decisions in life. Who you want to marry, where you want to go on holiday, what car you want to drive, where you want to work, who you want to sleep with. Consciously or sub-consciously, this mutual association is often at the root of our fascination with celebrity.
A Lesson For Entrepreneurs : 8 Reasons Why We Are So Obsessed With Celebrities
By: Jeremy Waite
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