The number of Internet users in Germany reached 44 millions in 2009, accounting for 67% of the total population.
The number of German Internet shoppers reached 33 million in 2009, accounting for 75% of total Internet users.
More than 63% of Internet users in Germany accessed the Internet for Online Shopping in 2009.
During the 12 months prior to November 2009, 15 million people had bought online from the category Fashion and Shoes in Germany.
The majority of online shoppers in Germany relies on offline payments like advance payment, invoices, and cash on delivery.
2.) Effective decision support for E-Commerce managers
E-Commerce is the sales channel of the future. However, even the brightest prospects will not materialize, unless providers keep track of trends, consumer demands and competitors in this challenging market environment. The key to entrepreneurial success in the E-Commerce market is access to objective, reliable and up-to-date information that provides an insight into the dynamics of the market. It is the one-stop source for these facts.
3.) Contents
Current Trends in the E-Commerce Segment
Sales numbers and growth rates of B2C E-Commerce
B2C E-Commerce vs. retail and home shopping sales figure comparisons
Basic data on the number of internet users, penetration, types of used internet connections, number of internet shoppers and demographics (including penetration rates)
Product rankings, which show the top selling assortments on the internet.
Rankings and short profiles of the main competitors
News on leading B2C E-Commerce companies
4.) About our Reports
Market reports inform top managers about recent market trends and assist with strategic company decisions
It provides secondary market research: By using various sources
