subject: Expert Retail Design Ideas [print this page] 5) Presentation: This is your most important thing to consider. A store can look beautiful, have great lighting, and be very welcoming to your target market. However, if your racks and shelves are "hiding" your merchandise, you'll be out of luck. People don't just want to see that you have jeans, shirts, shoes, and purses. They want to know brands, quickly pick out new arrivals, and see what the new styles look like when coordinated with other products. Use slatwall panels and slatwall displays to get your merchandise up to eye level where customers can see them. You can quickly and easily produce focal points on the slatwall system by using slatwall accessories and mannequin forms. Make sure that you have displays that draw the customer around the store, not just in and then back out.
Expert Retail Design Ideas
By: Ron Maier
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