subject: Cyber Bullying Is Teen Vs. Teen [print this page] Google is more than just a search engine; it is now an unregulated verification service. Unregulated in the sense that any anonymous person can post a series of lies onto the internet and search engines like Google will post it. Some have argued that it is not the fault of the search engines due to the fact that they are only collecting information or yet serving as an online archive, but are they really?
Thomas Rothstein a PR Expert says "Once someone has posted a lie about you on the internet, it will remain there unless something comes alone and competes for the location of that item." So now imagine that someone has posted that your 16 year old daughter is a slut. Now imagine that your daughter is applying for college admission at a very competitive university. You are now entering into The Wild Wild West known as Google.
Google has become The Wild West without a Wyatt Earp to protect, and defend your name. So now the lies that a fellow cheerleader posted about your daughter will remain there every day for the world to see. Imagine how your daughter feels knowing this information is on the first page of search engines, and sits in the number one spot when her name is searched.
I used only for an example a 16 year old girl just to get you to see how devastating the affects of an online attack, however attacks on your business can have the same damaging results. Attacks on your business can cost you more than money, it can destroy a brand that you have commitment your to building.
The sole purpose of this brief article is to inform you that you have a right to remove any and all negative items appearing under your name in search engines.
The search engines hold firm in their position that they are not responsible for the content posted by a 3rd party. Being that their position prevents them from deleting false information about you or your business, then you most take a very aggressive counter position and protect yourself from online slander.
There are few steps you can take to limit the damage caused by online slander without spending $1000's of dollars on reputation management.
by: Tyronne Jacques
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